MUSLIM FRIENDLY HOSPITALITY COURSE

Synopsis

Muslim Friendly Hospitality Course offers comprehensive expertise in Muslim Friendly Hospitality (MFH), covering key areas including Halal and Haram principles, Shariah and legal compliance, operational strategies, marketing techniques, Halal governance, and international standards in the Halal tourism industry. This program equips individuals to navigate the complexities of Halal tourism effectively, ensuring strict adherence to ethical and cultural sensitivities, making it an essential training for professionals in the field.

Objectives

1. To introduce participants on the Muslim Friendly Hospitality (MFH) concept.

2. To understand the characteristics of MFH from aspect of Shariah and legal, compliance, operations and marketing.

3. To integrate the Halal governance and management in tourism industry.

Modules

1. Fundamental Principles of Halal and Haram in Shariah-Compliant Business

2. Fatwa in Halal Tourism

3. Sertu Purification

4. Overview of International Halal Standard

5. Dhiyafah Principle

6. Halal Tourism Marketing and Customer Relationship Management

7. Star Rating

Details

Period: 2 days

Trainers

- HPB Halal Training Provider

Target Group

Professionals in the hospitality and tourism sectors, including hotel managers, staff, and employees, travel agents, tour guides, operators, destination management organizations, and heritage site professionals.